The Evolution of Media: Traditional Ways are Still Used

When marketing started to change throughout the years from traditional to online media, many people assumed we would no longer require the old ways of media, like billboard advertisements.  That was not true at all, don’t you think?

It is true that online media is now better than traditional media, but the old way is still fairly popularly in today’s society, I mean you people still find lots of good advertisements on television and on posters, right?  People still find some of the most successful advertisements on billboards and such, like a Nike “Just Do It” and other posters (ex https://d13yacurqjgara.cloudfront.net/users/172256/screenshots/633730/entry03.jpg).  Super bowl advertisements (ex.  on television help make millions of dollars (information from http://www.marketing-schools.org/types-of-marketing/traditional-marketing.html).  This shows that traditional ways are still successful.  How many times have you driven past a billboard and you were interested in the advertisement?  That is the power of marketing the traditional way and it is a way that will never die out.