Monday, March 2, 2015

The Evolution of Media: Old Generation and Online Media

Marketing has changed in many ways over the years form watching television advertisements to finding deals online.  Old generations who are still around are slowly shifting from traditional to online.

The older generation used to only rely on the traditional marketing methods in the past because they thought that the internet was too much of a hassle and only for young people (facts from http://ca.complex.com/pop-culture/2013/10/why-do-old-people-hate-the-internet), for example how many times have your elders asked you how to use their new technology devices in an anger tone?  These old generations used to gain information slowly traditional way (ex. broadcast, print, radio) but that was going slowly and little output in the growing age (information form http://www.hausmanmarketingletter.com/social-media-versus-traditional-media/).  They realized that they could find more research on advertisements quicker online.















Don’t you think you can find advertisement quicker and better on the internet than spending a lot of time on the television or print looking for those same advertisements?  I think so too.

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